 | The Hispanic Boom… Impact on AmericaMarch 15, 2006Laritza Lopez will show us how the massive growth of the Hispanic market is redefining American culture and American business. Participants will gain an understanding of the U.S. Hispanic demographics and how it is impacting American culture and business. Of particular focus is growth, buying power, product consumption, labor force impact and consumer behavior.
About Laritza Lopez
Laritza Lopez serves as CEO/President of Lopez-Martin & Associates, which provides specialized marketing, advertising, research and consulting services to organizations that want to pursue the U.S. Hispanic market. She has over 17 years of marketing, management, and operations experience. Lartiza has an extensive general management and marketing background, both domestically and internationally. She has an excellent track record of developing new markets, implementing direct response programs, rebuilding business sectors, growing business units, developing systems, operations and marketing infrastructures.
Seating is limited, If you would like to attend, please RSVP ASAP by sending an e-mail to chi-ea@minbuza.nl
Date and time
Wednesday, March 15, 2006
Noon until 2 PM
Location
Consulate General of the Netherlands
303 East Wacker Drive, Suite 2600
Chicago, Illinois 60601
Admission
DCBE members free; non-members: $35 Downloads |
